In case you missed it...

In October 2016 BloomReach acquired Hippo - and we’ve been busy combining BloomReach’s leading machine learning and big data technologies with Hippo’s agile, open-source CMS to bring you BloomReach Experience -  the first truly open and intelligent digital experience platform. This powerful combination is poised to drive best-in-class digital experiences across all industries, organisations, and digital devices.


What does this mean for you as a Hippo customer, partner, or developer?

When it comes to day-to-day interactions, integrations, and agreements, not much changes - which we’ve laid out in a handy FAQ Document. In the bigger picture, this acquisition offers huge potential to transform the digital experience for your customers, clients, and constituents.  



You can find us at

You’ll continue to work with your favorite Hippo people - now equipped with new BloomReach business cards - and our offices in Amsterdam & Boston will remain open.

Our developer community will, of course, remain a core part of our business. The Hippo Community edition is now available as “Hippo CMS” and will be developed under its current Apache software license. The software will continue to be open source and we remain committed to contributing to open source projects, particularly to the Apache Software Foundation. We will also continue to maintain, including our Hippo Developer Forum.

Check out for further information and, of course, please reach out with any questions.



Unprecedented agility for rapid deployment, implementation, and experimentation

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Flexible integration with the tools you already use (or will use in the future)

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Intelligent, context-aware omnichannel content delivery

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