Hundreds of both public and private organizations use Hippo’s intuitive interface and dynamic content platform to manage and deliver thousands of web properties including Hewlett Packard, Thomson/Reuters, Dolce & Gabbana, The University of Southern California, Incisive Media & The Government of the Netherlands.
Mobile & Social Content Delivery
Hippo’s broad capabilities enable both marketers and technology teams to build world-class content delivery platforms. Content can be delivered automatically, and optimized for any mobile or social interface. And, because of Hippo’s Open Standard API, customers can build new interfaces quickly and easily to their entire content repository. Read how The Dutch Government is leveraging Hippo’s content delivery capabilities to empower their audience to consume content in multiple ways.
Integrated Marketing & Social Suite
Hippo maximizes the impact of your Web content by giving you the power to optimize your marketing message within a single tool. Publish search optimized content with one click. You’ll use Hippo’s behavioral targeting to empower your audience to receive the most contextually relevant messages. Perform A/B and split tests to understand which content is performing best. Hippo’s context-aware engine engages your social networks as they provide user-generated content. And, full integration capabilities with the industry leading Web Analytics tools provide you the insight into your users, which campaigns are performing best and how you can optimize your audiences Web experience.
Intuitive Interface
The ease with which end-users use a WCMS is the life-blood of a well-implemented content management solution. But just as audiences are unique, so are the people that manage the content. Hippo’s focus has always been in providing both an intuitive interface “out-of-the-box” combined with the ability to customize the interface to the unique needs of the business. See How The Government of the Netherlands uses Hippo CMS as the central way of managing Web content.
Use External Authoring Tools
Whether it’s desktop productivity tools such as Microsoft Word, Excel, Powerpoint, or ECM’s such as Sharepoint, Alfresco or Documentum, Hippo CMS can empower your users to author content in other tools for ultimate delivery to the Web. See How the Dutch Libraries integrates with other applications to manage content within Hippo CMS.
Workflow And Approvals
Hippo is built to power enterprises, and features easy-to-use workflow and approval controls. Additionally, Hippo CMS can save versions of documents every time the document is published or unpublished, and draft versions can also be saved whenever a users likes. See How Incisive / VNU Business Publications uses Hippo CMS as a way to create better processes for Content Management.